Today, LED lamps in the market is very popular, so for many LED businesses, how to do a good job in the marketing of LED lamps and lanterns, below we for you a simple introduction to the LED bulb supplier marketing skills.
First, grasp the appropriate time of consumption. Businesses tend to classify the products according to the production properties. But the consumer is based on their own way of life to choose products. The importance of consumption opportunity is far more important than the commodity itself. What is the product is not important, the important is whether the product is suitable for consumers in the scene, if suitable for the consumer of the scene, your goods will get the opportunity to consume, it is business opportunities.
Two, Concept marketing. The concept marketing has been advocating attention to consumers. This is neither to let you pay attention to the product from the consumer point of view, nor from the perspective of the product concerned about the consumer, but concerned about the consumer itself. LED bulb supplier in accordance with the consumer's rational cognition and the combination of positive emotions, for consumers to pass a new consumer concept to carry out product promotion. For example, the price of a 25 Watt ordinary light bulb is 8 gross or one yuan, while a family living room with a 7 WATT LED lamp is as high as 60 yuan, although the 7 WATT LED lamp brightness is equivalent to 40 watts of energy-saving lamps, and life of 6-7 years, but whether consumers are willing to spend 60 yuan to buy a lamp? If ordinary consumers can not afford to set up the concept of energy saving, the high price of LED lamps for most consumers prohibitive.
The above article from Sourcechip official website (http://www.sc-ledlights.com/)
The original address: http://www.sc-ledlights.com/news/led_bulb_supplier_marketing_skills.html, reproduced please specify. yjblog1601
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